Reporting note: this article draws on sports.yahoo.com; PGLive provides the summary and editorial framing.
Buss Brothers Target European Market
Joey and Jesse Buss are reportedly exploring ownership opportunities within the proposed NBA Europe expansion. This move follows their departure from the Los Angeles Lakers front office, a transition triggered by Mark Walter’s recent acquisition of the franchise.
The Shift in Ownership
The younger Buss brothers, who previously held roles within the Lakers' organization, are now looking to pivot toward the international stage. Their interest aligns with ongoing league discussions regarding the establishment of a dedicated European division or league structure under the NBA banner.
Displaced.
What Comes Next
The NBA has long signaled interest in expanding its footprint across the Atlantic. For the Buss brothers, this represents a strategic attempt to remain involved in professional basketball ownership outside of their family's former flagship team. Whether the league formalizes a European expansion remains the primary hurdle for potential investors.
Watch.
